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Do Pharmaceutical Commercials Benefit Americans?

Reply from: Tim Campbell
Date: 18 May 2008, 02:03
Do Pharmaceutical Commercials Benefit Americans?



On this week’s JOURNAL, Bill Moyers spoke with Melody Petersen, an
independent journalist who formerly covered the drug industry for the
NEW YORK TIMES and is author of OUR DAILY MEDS: HOW THE
PHARMACEUTICAL
COMPANIES TRANSFORMED THEMSELVES INTO SLICK MARKETING MACHINES AND
HOOKED THE NATION ON PRESCRIPTION DRUGS.
Addressing how advertising and marketing have affected the
prescription drug business, Petersen said:


“A very powerful technique that the drug companies spend millions and
millions of dollars on is hiring physicians to give lectures to other
physicians on their drugs. It looks like the physician is up there
giving his independent position on this drug, but often he’s been
trained by an advertising agency. His slide presentation has been
created by an ad agency. It looks like independent science, but it’s
not... They want to get as many articles published in our medical
journals as they can that show their products in favorable lights and
will get physicians to prescribe them, so they often hire a Madison
Avenue ad agency to write up an article for them or a study. The name
of the ad agency rarely appears in the published version; instead,
they hire doctors to put their names on as author... It’s gone so far
that some independent scientists are starting to view our medical
literature as propaganda.”


Others, including the U.S. Food and Drug Administration (FDA), argue
that “direct to consumer” ads help educate and engage prospective
patients about their healthcare options.


http :// www .pbs.org/moyers/journal/blog/

Reply from: Smirnoff
Date: 18 May 2008, 02:14
Re: Do Pharmaceutical Commercials Benefit Americans?



"Tim Campbell" <timcall@sbcglobal,net > wrote in message
news:c1b67df1-9882-4801-ac4d-e27e40d8e13b@w7g2000hsa.googlegroups,com
> On this week’s JOURNAL, Bill Moyers spoke with Melody
> Petersen, an independent journalist who formerly covered
> the drug industry for the NEW YORK TIMES and is author of
> OUR DAILY MEDS: HOW THE PHARMACEUTICAL
> COMPANIES TRANSFORMED THEMSELVES INTO SLICK MARKETING
> MACHINES AND HOOKED THE NATION ON PRESCRIPTION DRUGS.
> Addressing how advertising and marketing have affected the
> prescription drug business, Petersen said:
>
>
> “A very powerful technique that the drug companies spend
> millions and millions of dollars on is hiring physicians
> to give lectures to other physicians on their drugs. It
> looks like the physician is up there giving his
> independent position on this drug, but often he’s been
> trained by an advertising agency. His slide presentation
> has been created by an ad agency. It looks like
> independent science, but it’s not... They want to get as
> many articles published in our medical journals as they
> can that show their products in favorable lights and will
> get physicians to prescribe them, so they often hire a
> Madison Avenue ad agency to write up an article for them
> or a study. The name of the ad agency rarely appears in
> the published version; instead, they hire doctors to put
> their names on as author... It’s gone so far that some
> independent scientists are starting to view our medical
> literature as propaganda.”
>
>
> Others, including the U.S. Food and Drug Administration
> (FDA), argue that “direct to consumer” ads help educate
> and engage prospective patients about their healthcare
> options.
>
>
> http :// www .pbs.org/moyers/journal/blog/

I especially like the part where they tell you that you will get a headache,
have the shits, get heart burn and can't get it up but might have a good
nights rest if you are not planning to work or drive and you not planning on
having kids.





Reply from: Kickin' Ass and Takin' Names
Date: 18 May 2008, 02:21
Re: Do Pharmaceutical Commercials Benefit Americans?

On May 17, 8:14 pm, "Smirnoff" <Unli...@unlisted,com > wrote:
> "Tim Campbell" <timc...@sbcglobal,net > wrote in message
>
> news:c1b67df1-9882-4801-ac4d-e27e40d8e13b@w7g2000hsa.googlegroups,com
>
>
>
>
>
> > On this week’s JOURNAL, Bill Moyers spoke with Melody
> > Petersen, an independent journalist who formerly covered
> > the drug industry for the NEW YORK TIMES and is author of
> > OUR DAILY MEDS: HOW THE PHARMACEUTICAL
> > COMPANIES TRANSFORMED THEMSELVES INTO SLICK MARKETING
> > MACHINES AND HOOKED THE NATION ON PRESCRIPTION DRUGS.
> > Addressing how advertising and marketing have affected the
> > prescription drug business, Petersen said:
>
> > “A very powerful technique that the drug companies spend
> > millions and millions of dollars on is hiring physicians
> > to give lectures to other physicians on their drugs. It
> > looks like the physician is up there giving his
> > independent position on this drug, but often he’s been
> > trained by an advertising agency. His slide presentation
> > has been created by an ad agency. It looks like
> > independent science, but it’s not... They want to get as
> > many articles published in our medical journals as they
> > can that show their products in favorable lights and will
> > get physicians to prescribe them, so they often hire a
> > Madison Avenue ad agency to write up an article for them
> > or a study. The name of the ad agency rarely appears in
> > the published version; instead, they hire doctors to put
> > their names on as author... It’s gone so far that some
> > independent scientists are starting to view our medical
> > literature as propaganda.”
>
> > Others, including the U.S. Food and Drug Administration
> > (FDA), argue that “direct to consumer” ads help educate
> > and engage prospective patients about their healthcare
> > options.
>
> > http :// www .pbs.org/moyers/journal/blog/
>
> I especially like the part where they tell you that you will get a headache,
> have the shits, get heart burn and can't get it up but might have a good
> nights rest if you are not planning to work or drive and you not planning on
> having kids.- Hide quoted text -
>
> - Show quoted text -



My mother succumbed to pancreatic cancer over a year ago; she lived
seven months after being diagnosed. I essentially lived at her house
for that time. One day, while she was asleep, I was reading a
Reader's Digest magazine from the stack that she collected. I noticed
what seemed like a lot of pharma advertisements, so, I counted the
number of pages in the mag, then counted the number of pages devoted
to pharma ads and to other ads -- amazing. Try it.


Reply from: Smirnoff
Date: 18 May 2008, 02:59
Re: Do Pharmaceutical Commercials Benefit Americans?



"Kickin' Ass and Takin' Names" <PopUlist349@hotmail,com >
wrote in message
news:90d62412-a300-4361-bad9-216059a79193@d45g2000hsc.googlegroups,com
> On May 17, 8:14 pm, "Smirnoff" <Unli...@unlisted,com >
> wrote:
> > "Tim Campbell" <timc...@sbcglobal,net > wrote in message
> >
> > news:c1b67df1-9882-4801-ac4d-e27e40d8e13b@w7g2000hsa.googlegroups,com
> >
> >
> >
> >
> >
> > > On this week’s JOURNAL, Bill Moyers spoke with Melody
> > > Petersen, an independent journalist who formerly
> > > covered the drug industry for the NEW YORK TIMES and
> > > is author of OUR DAILY MEDS: HOW THE PHARMACEUTICAL
> > > COMPANIES TRANSFORMED THEMSELVES INTO SLICK MARKETING
> > > MACHINES AND HOOKED THE NATION ON PRESCRIPTION DRUGS.
> > > Addressing how advertising and marketing have
> > > affected the prescription drug business, Petersen
> > > said:
> >
> > > “A very powerful technique that the drug companies
> > > spend millions and millions of dollars on is hiring
> > > physicians to give lectures to other physicians on
> > > their drugs. It looks like the physician is up there
> > > giving his independent position on this drug, but
> > > often he’s been trained by an advertising agency. His
> > > slide presentation has been created by an ad agency.
> > > It looks like independent science, but it’s not...
> > > They want to get as many articles published in our
> > > medical journals as they can that show their products
> > > in favorable lights and will get physicians to
> > > prescribe them, so they often hire a Madison Avenue
> > > ad agency to write up an article for them or a study.
> > > The name of the ad agency rarely appears in the
> > > published version; instead, they hire doctors to put
> > > their names on as author... It’s gone so far that
> > > some independent scientists are starting to view our
> > > medical literature as propaganda.”
> >
> > > Others, including the U.S. Food and Drug
> > > Administration (FDA), argue that “direct to consumer”
> > > ads help educate and engage prospective patients
> > > about their healthcare options.
> >
> > > http :// www .pbs.org/moyers/journal/blog/
> >
> > I especially like the part where they tell you that you
> > will get a headache, have the shits, get heart burn and
> > can't get it up but might have a good nights rest if
> > you are not planning to work or drive and you not
> > planning on having kids.- Hide quoted text -
> >
> > - Show quoted text -
>
>
>
> My mother succumbed to pancreatic cancer over a year ago;
> she lived seven months after being diagnosed. I
> essentially lived at her house for that time. One day,
> while she was asleep, I was reading a Reader's Digest
> magazine from the stack that she collected. I noticed
> what seemed like a lot of pharma advertisements, so, I
> counted the number of pages in the mag, then counted the
> number of pages devoted to pharma ads and to other ads --
> amazing. Try it.

Try tearing out every page that has an add and see how thick your mag is
when you are done.




Reply from: Harold Burton
Date: 18 May 2008, 03:51
Re: Do Pharmaceutical Commercials Benefit Americans?



Hell no!!!

Reply from: Fact Attack
Date: 18 May 2008, 12:28
Re: Do Pharmaceutical Commercials Benefit Americans?

the worst thing is these drugs are all snake oil, they don't do shit,
you're probably better off NOT taking them.

Anti-depressants don't work, erectile dysfunction drugs don't work,
the drugs that promise to make you stop peeing your pants don' work,
they're all placebos, it's all bullshit. This country is nothing but
a big pile of shit.

Reply from: Capri
Date: 18 May 2008, 17:27
Re: Do Pharmaceutical Commercials Benefit Americans?

On May 18, 6:28 am, Fact Attack <ilp3...@yahoo,com > wrote:
> the worst thing is these drugs are all snake oil, they don't do shit,
> you're probably better off NOT taking them.
>
> Anti-depressants don't work, erectile dysfunction drugs don't work,
> the drugs that promise to make you stop peeing your pants don' work,
> they're all placebos, it's all bullshit. This country is nothing but
> a big pile of shit.

As usual, you nutcases who hate America and Big Business, know
nothing about
what you rant about.

Drugs do work, they provide relief for millions of people.

A case in point: I have epilepsy, This is a disease that is not
curable. You get it, you've got it for the rest of your life and the
seizures can only be controlled by nmedication. Some 40 years ago
when I was first diagnosed with it there were only 2 drugs being used
to treat it: Dilanton and Phenobarbitol, The dilantin had its whole
host
of side effects and the Phenobarabitol kept you half asleep most of
the time.
taken as a combination, the treated epilepsy.....to a degree, for
some
not at all.
Since the 60's There have been several drugs created: Topoax,
Tegtretol,
Depakote and others which do an outstanding job of stopping epileptic
seziures
without all of the nasty side effects. I know this from personal
experience and
from working as a volunteer with the National Epilepsy Foundation for
the past
30 years.

I'm sure that there are drugs that treat a whole other group of
illnesses
as well and that people would and will pay for them.

If you want to continue spewing your BS about how bad the USA is,
please, at least try to be informed about it.

Reply from: Smirnoff
Date: 18 May 2008, 20:51
Re: Do Pharmaceutical Commercials Benefit Americans?



"Capri" <capri142@usa,com > wrote in message
news:5c89149f-227c-401c-a0a8-6e6a619fd4c5@m3g2000hsc.googlegroups,com
> On May 18, 6:28 am, Fact Attack <ilp3...@yahoo,com > wrote:
>> the worst thing is these drugs are all snake oil, they
>> don't do shit, you're probably better off NOT taking
>> them.
>>
>> Anti-depressants don't work, erectile dysfunction drugs
>> don't work, the drugs that promise to make you stop
>> peeing your pants don' work, they're all placebos, it's
>> all bullshit. This country is nothing but a big pile of
>> shit.
>
> As usual, you nutcases who hate America and Big
> Business, know nothing about
> what you rant about.
>
> Drugs do work, they provide relief for millions of
> people.
>
> A case in point: I have epilepsy, This is a disease that
> is not curable. You get it, you've got it for the rest of
> your life and the seizures can only be controlled by
> nmedication. Some 40 years ago when I was first
> diagnosed with it there were only 2 drugs being used to
> treat it: Dilanton and Phenobarbitol, The dilantin had
> its whole host
> of side effects and the Phenobarabitol kept you half
> asleep most of the time.
> taken as a combination, the treated epilepsy.....to a
> degree, for some
> not at all.
> Since the 60's There have been several drugs created:
> Topoax, Tegtretol,
> Depakote and others which do an outstanding job of
> stopping epileptic seziures
> without all of the nasty side effects. I know this from
> personal experience and
> from working as a volunteer with the National Epilepsy
> Foundation for the past
> 30 years.
>
> I'm sure that there are drugs that treat a whole other
> group of illnesses
> as well and that people would and will pay for them.
>
> If you want to continue spewing your BS about how bad the
> USA is, please, at least try to be informed about it.

There is a big difference from real and fake drugs. Whan was the last time
you saw and add for the meds you take?



Reply from: John
Date: 18 May 2008, 21:31
Re: Do Pharmaceutical Commercials Benefit Americans?

On May 18, 11:27 am, Capri <capri...@usa,com > wrote:
> On May 18, 6:28 am, Fact Attack <ilp3...@yahoo,com > wrote:
>
> > the worst thing is these drugs are all snake oil, they don't do shit,
> > you're probably better off NOT taking them.
>
> >  Anti-depressants don't work, erectile dysfunction drugs don't work,
> > the drugs that promise to make you stop peeing your pants don' work,
> > they're all placebos, it's all bullshit.  This country is nothing but
> > a big pile of shit.
>
>    As usual, you nutcases who hate America and Big Business, know
> nothing about
> what you rant about.

Except for the last statement, he said nothing about hating this
country. He is misinformed about some drugs but that is all.


>
>   Drugs do work, they provide relief for millions of people.

You are absolutely right here.



>
> A case in point: I have epilepsy, This is a disease that is not
> curable. You get it, you've got it for the rest of your life and the
> seizures can only be controlled by nmedication.  Some 40 years ago
> when I was first diagnosed with it there were only 2 drugs being used
> to treat it: Dilanton and Phenobarbitol, The dilantin had its whole
> host
> of side effects and the Phenobarabitol kept you half asleep most of
> the time.
> taken as a combination, the treated epilepsy.....to a degree, for
> some
> not at all.
> Since the 60's There have been several drugs created: Topoax,
> Tegtretol,
> Depakote and others which do an outstanding job of stopping epileptic
> seziures
> without all of the nasty side effects. I know this from personal
> experience and
> from working as a volunteer with the National Epilepsy Foundation for
> the past
> 30 years.

And yet, I've never seen these drugs advertised. ANYWHERE. Why?
Because they have limited appeal to the mass market. Many drugs are
lifesavers and even some of the controversial ones are very effective
for some people. The problem is that the drug makers have taken
advertising where it should never have gone. They have patients
asking doctors for drugs that may not be right for them--because some
kindly doctor on TV said that it is a miracle drug. If the patient
doesn't get the drug they're asking for, they will find a doctor who
will give it to them. For many people, the side effects are worse
than the problem they're taking the drug for.



>
> I'm sure that there are drugs that treat a whole other group of
> illnesses
> as well and that people would and will pay for them.

But does advertising those drugs make things worse or better?


>
> If you want to continue spewing your BS about how bad the USA is,
> please, at least try to be informed about it.

Chill. It's only Usenet. I love this country, I'm a liberal and I
think that allowing Big Pharm to advertise like they're doing now may
not be such a good idea. If that classifies me as anAmerica and big
business hater in your book, so be it.



Reply from: Capri
Date: 19 May 2008, 03:05
Re: Do Pharmaceutical Commercials Benefit Americans?

On May 18, 3:31 pm, John <dahlgren.j...@gmail,com > wrote:
> On May 18, 11:27 am, Capri <capri...@usa,com > wrote:
>
> > On May 18, 6:28 am, Fact Attack <ilp3...@yahoo,com > wrote:
>
> > > the worst thing is these drugs are all snake oil, they don't do shit,
> > > you're probably better off NOT taking them.
>
> > > Anti-depressants don't work, erectile dysfunction drugs don't work,
> > > the drugs that promise to make you stop peeing your pants don' work,
> > > they're all placebos, it's all bullshit. This country is nothing but
> > > a big pile of shit.
>
> > As usual, you nutcases who hate America and Big Business, know
> > nothing about
> > what you rant about.
>
> Except for the last statement, he said nothing about hating this
> country. He is misinformed about some drugs but that is all.
>
>
>
> > Drugs do work, they provide relief for millions of people.
>
> You are absolutely right here.
>
>
>
>
>
> > A case in point: I have epilepsy, This is a disease that is not
> > curable. You get it, you've got it for the rest of your life and the
> > seizures can only be controlled by nmedication. Some 40 years ago
> > when I was first diagnosed with it there were only 2 drugs being used
> > to treat it: Dilanton and Phenobarbitol, The dilantin had its whole
> > host
> > of side effects and the Phenobarabitol kept you half asleep most of
> > the time.
> > taken as a combination, the treated epilepsy.....to a degree, for
> > some
> > not at all.
> > Since the 60's There have been several drugs created: Topoax,
> > Tegtretol,
> > Depakote and others which do an outstanding job of stopping epileptic
> > seziures
> > without all of the nasty side effects. I know this from personal
> > experience and
> > from working as a volunteer with the National Epilepsy Foundation for
> > the past
> > 30 years.
>
> And yet, I've never seen these drugs advertised. ANYWHERE. Why?
> Because they have limited appeal to the mass market. Many drugs are
> lifesavers and even some of the controversial ones are very effective
> for some people. The problem is that the drug makers have taken
> advertising where it should never have gone. They have patients
> asking doctors for drugs that may not be right for them--because some
> kindly doctor on TV said that it is a miracle drug. If the patient
> doesn't get the drug they're asking for, they will find a doctor who
> will give it to them. For many people, the side effects are worse
> than the problem they're taking the drug for.
>
>
>
> > I'm sure that there are drugs that treat a whole other group of
> > illnesses
> > as well and that people would and will pay for them.
>
> But does advertising those drugs make things worse or better?
>
>
>
> > If you want to continue spewing your BS about how bad the USA is,
> > please, at least try to be informed about it.
>
> Chill. It's only Usenet. I love this country, I'm a liberal and I
> think that allowing Big Pharm to advertise like they're doing now may
> not be such a good idea. If that classifies me as anAmerica and big
> business hater in your book, so be it.


Reply from: Tim Campbell
Date: 21 May 2008, 22:57
Re: Do Pharmaceutical Commercials Benefit Americans?

>>>I agree. It's interesting to see "free market companies" routinely seeking to limit consumer access to information.<<<

Interesting, compelling remark you make here Retro.

From the earliest days of human history access to certain, specialized
information in society has been limited to the upper educational /
"caste" levels in most any area; legal, medical, dental, accounting,
engineering.

The Web is intrinsically revolutionary because it provides much of the
previously, privileged information to most levels of society that was
previously only available to the select few.

Have you ever used the word "internet" in the company of one of your
healhcare providers; medical or dental?

Reply from: Harold Burton
Date: 24 May 2008, 03:50
Re: Do Pharmaceutical Commercials Benefit Americans?

In article
<f2081de3-2f9d-4f24-92a2-8ac3a87d8b55@26g2000hsk.googlegroups,com >,
Fact Attack <ilp3003@yahoo,com > wrote:

> the worst thing is these drugs are all snake oil, they don't do shit,


Wrong.


> you're probably better off NOT taking them.


Clearly you've been following your advice, to your detriment.


Snicker.

Reply from: Smirnoff
Date: 24 May 2008, 04:28
Re: Do Pharmaceutical Commercials Benefit Americans?



"Harold Burton" <hal.i.burton@hotmail,com > wrote in message
news:hal.i.burton-6BA635.21500923052008@comcast.dca.giganews,com
> In article
> <f2081de3-2f9d-4f24-92a2-8ac3a87d8b55@26g2000hsk.googlegroups,com >,
> Fact Attack <ilp3003@yahoo,com > wrote:
>
>> the worst thing is these drugs are all snake oil, they
>> don't do shit,
>
>
> Wrong.
>
>
>> you're probably better off NOT taking them.
>
>
> Clearly you've been following your advice, to your
> detriment.

What drugs are you taking? What are you swallowing? What's in your throat?



Reply from: Harold Burton
Date: 25 May 2008, 03:02
Re: Do Pharmaceutical Commercials Benefit Americans?

In article <T2LZj.4763$lU5.3191@newsread1.mlpsca01.us.to.verio,net >,
"Smirnoff" <Unlised@unlisted,com > wrote:

> "Harold Burton" <hal.i.burton@hotmail,com > wrote in message
> news:hal.i.burton-6BA635.21500923052008@comcast.dca.giganews,com
> > In article
> > <f2081de3-2f9d-4f24-92a2-8ac3a87d8b55@26g2000hsk.googlegroups,com >,
> > Fact Attack <ilp3003@yahoo,com > wrote:
> >
> >> the worst thing is these drugs are all snake oil, they
> >> don't do shit,
> >
> >
> > Wrong.
> >
> >
> >> you're probably better off NOT taking them.
> >
> >
> > Clearly you've been following your advice, to your
> > detriment.
>
> What drugs are you taking?


You first.


Snicker.

Reply from: Smirnoff
Date: 25 May 2008, 03:23
Re: Do Pharmaceutical Commercials Benefit Americans?



"Harold Burton" <hal.i.burton@hotmail,com > wrote in message
news:hal.i.burton-05893F.21022924052008@comcast.dca.giganews,com
> In article
> <T2LZj.4763$lU5.3191@newsread1.mlpsca01.us.to.verio,net >,
> "Smirnoff" <Unlised@unlisted,com > wrote:
>
>> "Harold Burton" <hal.i.burton@hotmail,com > wrote in
>> message
>> news:hal.i.burton-6BA635.21500923052008@comcast.dca.giganews,com
>> > In article
>> > <f2081de3-2f9d-4f24-92a2-8ac3a87d8b55@26g2000hsk.googlegroups,com >,
>> > Fact Attack <ilp3003@yahoo,com > wrote:
>> >
>> >> the worst thing is these drugs are all snake oil, they
>> >> don't do shit,
>> >
>> >
>> > Wrong.
>> >
>> >
>> >> you're probably better off NOT taking them.
>> >
>> >
>> > Clearly you've been following your advice, to your
>> > detriment.
>>
>> What drugs are you taking?
>
>
> You first.
>
>
Ok, I would guess you are on crack for one. Maybe you are shooting up some
of that new stuff you kids like these days. What ever it is you sure need
some professional intervention. Good luck now.





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Thread:
    Smirnoff
    Capri
     Smirnoff
     John
      Capri
       Tim Campbell
     Smirnoff
      Harold Burton
       Smirnoff
        Harold Burton
         Smirnoff
          Harold Burton
         Republican Liar