Heidi & Spencer 'Entertain in Every Aspect of Their Lives' * tvwatch.people . com /2008/05/09/speidi-the-next-tomkat-branjelina/?xid=rss-topheadlines
Speidi: The Next TomKat & Branjelina?
May 9, 2008
The Hills stars Spencer Pratt and Heidi Montag - "Speidi" for short (or for
tabloid headlines) - are not above seeking the spotlight, they happily
admit, and consider themselves a new brand of "entertainers."
"Anybody who wants to promote our brand, negative or positive, give me a
call," Pratt, 24, tells the Los Angeles Times.
Adds Montag, 21, expressing an awareness of their commercial potential as a
couple: "Obviously we're entertainers. We are trying to entertain in every
aspect of our lives. Whether it's on the show or in the tabloids."
Clearly, it's a full-time job, requiring the dissemination of inside info
about themselves - as well as a social viewpoint.
"Every hour," says Pratt. "Every different magazine, every blog texts, like,
'We heard this, we heard this.' Most of the time, people are just making
things up, trying to get you to give a source quote. Or give one line just
so they can build something. On every site, in every magazine, they need
content. It's the most competitive industry in the world, I would say, the
pop culture media game."
But it wasn't until the second season of their popular MTV series that
Speidi became a hot commodity. Then, says Pratt, "We were all of a sudden in
pages next to Brad and Angelina and TomKat."
And why not? "No celebrity does anything, really," Pratt says. "Unless you're
a famous athlete who actually physically does something, like, how much work
is reading lines from a script? We're improv TV personalities. That's way
harder."